There is a free starter plan, with four paid plans ranging from $15 to $399 a month. If you manage numerous social accounts with lots of followers, and have an interest in responding to comments/tweets and interacting, Buffer has its limitations, and in this case, it’s probably not the best option. The app has stock images you can use, but there’s also an option to upload JPEG and PNG images. If you’re looking for a simple and efficient management app for scheduling updates, helping you save time on administrating your networks, Buffer can definitely help.Īlso, all available accounts (Individual, Awesome and Business) allow users to track engagement metrics such as shares, favorites, comments and clicks, which can help you discover with little effort which are your best performing posts on social.īuffer’s free Image Creation tool, Pablo, can help you create engaging images for your social media posts quickly, without any hassle. User-friendly and clean, Buffer is great for staggering content throughout the day across multiple social platforms: Facebook, LinkedIn, Twitter, Google+ and Pinterest. For this article, I decided to have a look at the top 10 most useful and popular social media management tools and ease your decision of choosing the one that suits your needs.
There are plenty of tools out there, so choosing the right one for your business can prove difficult. Such platforms let you keep an eye on and promptly reply to messages on social, monitor all your social accounts in one place, schedule posts in advance and analyze your online activity. Managing various different networks at the same time can be challenging and that’s where social media management tools come in handy.
Having an active presence on most popular social platforms is as important as learning how to manage them effectively and make the most of their features and benefits. Regardless of their organization’s size, social media management has become one of the core focuses for marketers and community managers.